Custellence is a customer journey mapping platform for UX researchers, service designers, and CX teams. Its flexible visual canvas supports detailed journey maps with lanes, emotions, touchpoints, and collaborative editing.
💡 Pick it for a fuller service-design toolkit covering personas, stakeholder maps, and blueprints.
Smaply is a journey mapping and CX design tool that helps businesses visualize, analyze, and improve customer experiences.
Starting at $49 per user per month
💡 Choose it for integrated persona, journey-map, and service-blueprint workflows.
Uxpressia is a customer journey mapping tool that helps businesses visualize and improve customer experience.
Starting at $24/month
💡 Pick it when journey mapping must coexist with workshops, brainstorming, diagrams, and planning.
Miro is an online collaborative whiteboard platform designed to enable remote teams to work effectively together.
Starting from $8 per user per month
💡 Choose it for structured service processes, enterprise controls, and integrations over specialized journey-map styling.
Lucidchart is a web-based proprietary platform that allows users to collaborate on drawing, revising, and sharing charts and diagrams.
Starting from $7.95/month
💡 Pick it for affordable design-team workshops and direct collaboration with Figma design files.
FigJam is a collaborative whiteboard for product, design, engineering, and education teams. It provides strong real-time brainstorming, diagramming, voting, and workshop tools...
Free; paid plans from $5/editor/mo
💡 Choose it when Microsoft 365 integration and formal process diagrams matter more than specialized CX mapping.
Microsoft Visio is a premium diagramming tool that offers extensive features and integration with other Microsoft products.
Starts at $5/month
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