Best Gupshup Alternatives ranked by AI · updated Aug 2026

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Gupshup is a conversational engagement platform offering SMS, WhatsApp, voice, and other messaging APIs. It targets developers and enterprises building notifications, chatbots, marketing campaigns, and customer-service workflows.

Developer: Gupshup Price: Usage-based; pricing varies by channel and country 🎯 gupshup.io

Top 6 Gupshup alternatives

4 MySMSMantra logo

MySMSMantra

MySMSMantra

MySMSMantra is an India-focused online service for sending promotional and transactional SMS campaigns. It is aimed at businesses, agencies, and developers needing...

Pros

  • Supports promotional and transactional SMS workflows for Indian recipients
  • Offers bulk-sending tools alongside API access
  • Generally better suited to India-specific sender and compliance requirements than global platforms

Cons

  • Less globally extensive than Twilio or Gupshup
  • Developer tooling and integrations are narrower than larger CPaaS providers
  • Pricing and feature availability depend heavily on message category and registration requirements

Usage-based; pricing varies by SMS type and volume

5 Haptik.ai logo

Haptik.ai

Jio Haptik Technologies Limited

Haptik is an enterprise conversational AI platform for building customer-service and commerce assistants across chat and messaging channels. It combines generative AI,...

Pros

  • Strong focus on enterprise customer support and commerce use cases
  • Supports generative AI alongside structured workflows and business integrations
  • Includes multilingual, omnichannel, analytics, and human-escalation capabilities

Cons

  • Public self-service pricing is not available
  • Enterprise implementation can require more services than lighter chatbot tools
  • Less transparent for small teams than Botpress or Rasa
6 edna.io logo

edna.io

edna

edna is an omnichannel customer communications platform for businesses managing messaging across WhatsApp, SMS, Viber, email, and other channels. It combines messaging...

Pros

  • Combines multiple messaging channels in one platform
  • Supports business messaging channels such as WhatsApp and Viber
  • Includes campaign, chatbot, and automation capabilities

Cons

  • Pricing is not publicly listed
  • Less transparent self-service onboarding than Twilio
  • Channel availability and features vary by country

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