Anzu
Anzu
π‘ Pick Anzu for cross-platform in-game campaigns spanning mobile, PC, and console.
Anzu is an in-game advertising platform for brands, agencies, and game developers across mobile, PC, console, and virtual environments. It specializes in...
Pros
- Broader PC and console coverage than MediaBrix
- Offers native placements that preserve gameplay flow
- Provides programmatic buying and measurement integrations
Cons
- More enterprise-oriented and less accessible to small advertisers
- Campaign setup is less self-serve than Unity Ads
- Requires suitable game inventory for effective placement