DealerOn is a leading provider of responsive automotive websites and digital marketing services
Custom pricing
Best Roadster Alternatives ranked by AI · updated Aug 2026
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Roadster is a digital retailing platform for automotive dealers that lets shoppers complete more of the vehicle-buying process online. It includes payments, trade-in, credit, appointment, and transaction workflows.
Top 6 Roadster alternatives
CarNow is a comprehensive automotive dealership software that helps manage inventory, customer relationships, and online sales.
Custom pricing based on dealership size
AutyFi AI is an AI-powered automotive retailing and finance platform for dealerships. It helps dealers engage shoppers, collect customer information, and support...
Pros
- Combines AI-assisted shopper engagement with automotive finance workflows
- Designed specifically for dealership sales and finance teams
- Can support digital buying journeys beyond a simple website chat widget
Cons
- Public pricing and detailed product limits are not disclosed
- Smaller ecosystem than established dealership platforms such as Cox Automotive
- May require dealership-specific integrations and implementation work
Custom pricing
4
Impel
Impel
Impel is an automotive retail technology platform that uses AI for digital merchandising, lead engagement, and shopper communication. It helps dealerships qualify...
Pros
- Built specifically for automotive retail
- Adds AI-driven lead qualification and nurture
- Connects engagement with vehicle merchandising and shopper data
Cons
- Broader and more complex than a focused texting platform
- Pricing is not publicly listed
- May require integration with dealership systems
5
Gubagoo
Gubagoo
Gubagoo provides conversational commerce and digital retailing software for automotive dealerships. Its chat, messaging, lead capture, and online buying tools help dealers...
Pros
- Deep automotive dealership specialization
- Combines conversational messaging with digital retailing
- Supports lead capture across dealership websites
Cons
- More focused on website conversations and digital retail than outbound texting
- Pricing is not publicly listed
- Implementation may be heavier than Statflo's
6
AutoFi
AutoFi
AutoFi is a digital retailing and automotive finance platform for dealerships, lenders, and automotive marketplaces. It supports online payments, credit applications, lender...
Pros
- Deeper lender and finance infrastructure than AutyFi AI
- Supports payment, credit, and transaction workflows across digital channels
- Strong fit for larger dealer groups and automotive lenders
Cons
- Less focused on conversational AI than AutyFi AI
- Enterprise implementation can be more involved than lightweight retail tools
- Pricing is not publicly listed
Custom pricing
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