Adsterra is a global ad network connecting advertisers with publishers across display, social bar, popunder, push, and video inventory. It targets affiliates,...
Pros
- Broad format coverage for both advertisers and publishers
- Strong international and affiliate-focused traffic supply
- Accessible self-service campaign management
Cons
- Inventory quality can be inconsistent across geographies
- Aggressive ad formats may create brand-safety concerns
- Optimization is less transparent than premium DSP platforms
Varies by campaign; CPM, CPC, CPA and CPI bidding
