iSpot.tv is an advertising measurement and intelligence platform for brands, agencies, media owners, and networks. It tracks television and streaming ad impressions,...
Pros
- Combines TV and streaming ad measurement in one platform
- Provides creative-level competitive tracking and spend estimates
- Offers near-real-time campaign and attention measurement
Cons
- Enterprise pricing and contracts make it inaccessible to small teams
- Coverage and estimates can vary by market and measurement methodology
- Less broadly recognized than Nielsen for traditional currency measurement
Custom enterprise pricing