Matomo is an open-source web analytics platform that gives you valuable insights into your website's visitors.
Free and Premium versions available
Best Yandex Metrica Alternatives ranked by AI · updated Aug 2026
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Yandex Metrica is a free web analytics service for websites, with particular strength among organizations serving users in Russia and nearby markets. It combines traffic and conversion reports with session replay, click maps, scroll maps, and form analytics.
Top 6 Yandex Metrica alternatives
Adobe Analytics is a web analytics service used in the measurement, collection, analysis, and reporting of web data for purposes of understanding...
Custom pricing based on requirements
Microsoft Clarity is a web analytics tool that helps website owners understand user behavior through session recordings, heatmaps, and insights.
Baidu Analytics, also known as Baidu Tongji, is a web analytics service for measuring website traffic and user behavior, particularly for sites...
Pros
- Strong coverage of Chinese search and referral traffic
- Integrates naturally with Baidu advertising and webmaster tools
- Includes heatmaps and visitor behavior reports
Cons
- Less suitable than Google Analytics for global, multilingual audiences
- Interface and documentation are less accessible for non-Chinese users
- Fewer integrations and ecosystem tools than Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic.
Free tier available, paid plans start from $150/month
Plausible is a simple and privacy-friendly alternative to Google Analytics.
Pros
- Privacy-focused
- Simple dashboard
Cons
- Limited features in the free plan
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