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LeadMetrics is lead tracking and marketing analytics software for businesses and agencies that need to monitor lead sources, campaigns, and conversions. It centralizes lead attribution data to help teams evaluate marketing performance and improve conversion rates.
💡 Pick it if you want lead attribution combined with a full CRM, marketing automation, and sales pipeline.
HubSpot offers a full stack of software for marketing, sales, and customer service, with a completely free CRM at its core.
Starting from $45/month
💡 Pick it if phone calls are a major lead source and you need detailed campaign-level call attribution.
CallRail is a call tracking and analytics software that helps businesses track their marketing efforts and optimize their campaigns.
Starting at $30 per month
💡 Pick it if you need to distinguish qualified leads from raw inquiries across calls, forms, chats, and transactions.
WhatConverts is a lead tracking and reporting software that helps businesses track their marketing efforts and convert more leads into customers.
Starting at $30/month
💡 Pick it if you need revenue-based, multi-touch attribution for long B2B or service-business sales cycles.
Ruler Analytics is a marketing attribution platform that helps marketers track, analyse and report on offline and online marketing performance by connecting...
Custom pricing
Dealfront
💡 Pick it if you sell B2B and want company identification, intent signals, and lead tracking in one platform.
Dealfront is a B2B revenue intelligence platform offering company identification, firmographic data, intent signals, and prospecting tools. It is particularly suited to...
Custom pricing
💡 Pick it if your priority is turning tracked leads into managed sales opportunities through a simple CRM pipeline.
Pipedrive is a powerful sales CRM designed to help small teams manage their sales processes more effectively.
Starting from $15 per user per month
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