Metrilo is an analytics and CRM software designed for e-commerce businesses to help them understand their customers, track performance, and drive growth.
Starting at $119 per month
Best Triple Whale Alternatives ranked by AI · updated Aug 2026
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Triple Whale is an ecommerce analytics platform for Shopify and consumer brands. It combines attribution, reporting, profitability metrics, forecasting, and marketing data in a unified dashboard.
Top 6 Triple Whale alternatives
Whatagraph is a marketing performance reporting tool that automatically converts web analytics data into visual, easy-to-understand reports.
Starting at $99/month
Supermetrics is a marketing data integration tool that helps businesses bring all their marketing data into one place.
Starting at $39 per month
Heybooster is a marketing analytics platform that connects advertising, ecommerce, and web analytics data for online businesses and agencies. It provides automated...
Pros
- Combines marketing and ecommerce data in a single analysis layer
- Automates recurring performance reporting and insight generation
- More focused on actionable recommendations than basic dashboard tools
Cons
- Less established ecosystem than Supermetrics or Looker Studio
- Pricing and feature availability may require a sales consultation
- May offer fewer custom visualization options than dedicated BI platforms
Customer Insights is Shopify's native reporting and segmentation capability for merchants analyzing customer behavior, purchase history, and retention. It provides first-party Shopify...
Pros
- Uses native Shopify customer and order data without connector setup
- Lower cost than dedicated customer analytics platforms
- Works directly with Shopify customer segments and marketing workflows
Cons
- Less advanced cohort and lifetime-value analysis than Lifetimely or Metrilo
- Limited cross-channel reporting compared with Triple Whale and Daasity
- Customization and historical data depth depend on the Shopify plan
Included with Shopify plans
Enhencer is an AI-powered advertising platform for ecommerce brands that creates and optimizes customer audiences across paid media channels. It uses machine...
Pros
- Uses predictive audiences rather than relying only on native platform targeting
- Designed for ecommerce customer acquisition and retargeting
- Can support cross-channel paid media optimization
Cons
- Less transparent pricing than self-serve advertising platforms
- Requires enough customer and conversion data for useful modeling
- Smaller ecosystem and user base than Meta or Google advertising tools
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